• Recent Articles
  • EcoCult
  • Media & Appearances
  • Contact
Menu

Alden Wicker

Street Address
Brooklyn, NY
Phone Number
Sustainable fashion writer and expert

Independent journalist: consumer, fashion, and home health sustainability

Alden Wicker

  • Recent Articles
  • EcoCult
  • Media & Appearances
  • Contact

Refinery29 | Sex, Drugs, And V-Neck Tees: Inside The Cult Of American Apparel →

October 20, 2015 Alden Wicker
Refinery29 American Apparel

Stephanie Padilha's is the quintessential American Apparel story: a young woman specially picked by AA’s former CEO Dov Charney for greatness — and hipness.

"I grew up as a girl in Brazil hearing from my mom about the quality of the cotton T-shirts and the denim from America,” says the 28-year-old Padilha. After graduating with a degree in fashion and fine arts, she worked at magazines and with Brazilian designers, and was cast in a few commercials and B movies. She had a fashion blog, where she would pose in dreamy, '20s-era outfits with starry crowns and vintage makeup — until she discovered American Apparel. "I remember seeing one of the ads with the high-waisted denim. I was so stoked that they had one location in São Paulo,” she says. In 2008, she applied for a job at the store and was hired in the stockroom, quickly moving up to sales and visual merchandising.

That’s when Charney made a personal visit to the store where she worked. “[During that week], he saw my dedication,” says Padilha, who transferred to American Apparel’s Los Angeles headquarters a year later to be a regional merchandiser. "I was in love with this company,” she says — especially its dedication to manufacturing fashion in America at a time when all the other major players had shifted their operations overseas. "There is no other place where I would feel more happy and proud to work than American Apparel. All my passion came because it was sweatshop-free,” she says.

Read the rest on Refinery29. 

In Refinery29 Tags Refinery29, American Apparel, Sustainable Fashion, Ethical Fashion, Fashion, Controversy
← Refinery29 | Is This New Housing Trend Bad For 20-Somethings?FROM UNKNOWN TO PLAYING CITYFOX IN SIX MONTHS: JUSTIN MARCHACOS' STORY →
Summary Block
This block is invalid. Please check the block settings and try again.
Featured
Aenean eu leo Quam
Aenean eu leo Quam

Quisque iaculis facilisis lacinia. Mauris euismod pellentesque tellus sit amet mollis.

Read more →

Powered by Squarespace