In 2018, the healthy meal-kit service Sun Basket swapped out their recycled plastic box-liner material for Sealed Air TempGuard, a liner made of recycled paper sandwiched between two sheets of kraft paper. Fully curbside recyclable, even when wet, it allowed Sun Basket to reduce its box size by about 25 percent and reduce the carbon footprint of shipping, not to mention reduce the amount of plastic in their shipment. Customers were pleased. “Kudos to your packaging folks for coming up with this concept,” one couple wrote in.Read More
In my snow day fantasy, I’m nestled under a blanket on the couch, my cat sleeping on top of the pile of mending. I’m digging through my box of spare buttons, picking out the correct one and serenely sewing it back onto my favorite sweater, pausing occasionally to sip from a hot mug of tea. So hygge, right?Read More
Customers say they want brands to be more environmentally conscious — but eco-friendly marketing campaigns fall flat.Read More
Nobody can seem to agree on how to dress sustainably.
Some people advocate for organic cotton and Fair Trade fashion, while others criticize how expensive those types of pieces are for most people. Some advocate for only buying vintage, but shouldn’t indie designers also be supported in their efforts to be eco-friendly? Certain experts cheer for the huge ripples that international brands send across the supply chain with seemingly small improvements, while others decry said small improvements as straight-up greenwashing.Read More
Anti-fur advocates have come a long way since the days of slinging red paint on the fluffy-clad fashion elite. Instead, they now count some key luxury fashion players as their advocates. In just the past nine months, Gucci, Michael Kors, Versace, and the entire Yoox Net-A-Porter universe, not to mention InStyle editor-in-chief Laura Brown, have all committed to being fur-free, many of whom have expressed a deep interest and dedication to sustainability. But brands aren’t exactly eschewing fur as an aesthetic choice, as some animal rights advocates would hope. Instead, they’re switching to lavish faux fur options — cue up Burberry’s giant happy rainbow cape.Read More
Andras Forgacs started getting calls from the last group of people he imagined would be interested in his company--fashionistas.
It was 2011, and he had just stepped away from his leadership role at Organovo, a startup that 3-D-printed skin tissue for medical use. It turned out, the fashion executives told him, leather is a gnarly industry. Livestock create one-fifth of the world's greenhouse gases, and an estimated one-third of leather hides produced end up in landfills. The demand for leather goods was booming, yet there were shortage issues, and synthetic leather alternatives performed poorly.Read More
Visitors who stepped into fashion retailer H&M’s showroom in New York City on April 4, 2016, were confronted by a pile of cast-off clothing reaching to the ceiling. A T.S. Eliot quote stenciled on the wall (“In my end is my beginning”) gave the showroom the air of an art gallery or museum. In the next room, reporters and fashion bloggers sipped wine while studying the half-dozen mannequins wearing bespoke creations pieced together from old jeans, patches of jackets and cut-up blouses. This cocktail party was to celebrate the launch of H&M’s most recent Conscious Collection. “H&M will recycle them and create new textile fibre, and in return you get vouchers to use at H&M. Everybody wins!” H&M said on its blog.
It’s a nice sentiment, but it’s a gross oversimplification.Read More
Rayon, viscose, and modal have a dark secret: They’re often made from old-growth trees from endangered rainforests.Read More
If we agree that mass-produced fashion is awful, that garment workers shouldn’t die making our clothes, that rivers should not be poisoned just for a cheap T-shirt, and that 1.715 billion tons of CO2 released a year (or about 5.3 percent of the 32.1 billion tons of global carbon emissions) is way too much, what can we do to change it?Read More
My journey down the rabbit hole started with this fact: “The global fashion industry is the second most polluting industry in the world.” You’ll hear this repeated at panels, on blogs and news sites, and anywhere else sustainable fashion is being discussed. Intuitively, it sounds true. But when I searched for the source, I couldn’t find it. No study, no official report. I asked every sustainable fashion industry expert I knew. Several said they would get back to me. A couple of experts pointed me to the Danish Fashion Institute, which in turn disavowed the fact.Read More
A CEO who has run into so many PR disasters and has a dismal financial track record? Of course he should be fired. But then, American Apparel is unlike any other fashion brand out there, as I found out after speaking with current and former employees, Dov Charney’s supporters, and Charney himself. Because, despite the endless lawsuits, the sexts he allegedly sent employees, the viral video of the ex- CEO flaunting his penis in front of staff, the cult of Dov Charney lives on at AA.Read More
Before recently bouncing down the runways of Marc Jacobs, Thakoon, Altuzarra, and Alexander McQueen, fur has been freshly reinterpreted into edgy silhouettes and colors — in other words, not your Upper East Side dame's mink. The number of fuzzy accessories available online (think purses and collars) has almost doubled in the past year. That comeback is bound to irk animal-lovers everywhere, which may not be entirely fair — how many of us pause before purchasing leather?Read More